Salazar Veterinary Hospital is a fantastic husband & wife run veterinary practice. The team is full of positive energy. Located in a competitive market, we needed a strategy to find local terms quickly at a lower cost. We turned to automating new keyword opportunities. This intel is critical for your veterinary practice's success with Google Ads. Ads are important, but if you’re not maximizing the quality of traffic coming through, ads become somewhat irrelevant.
Once campaigns were up and running, we were able to use Google's machine learning to learn what terms were actually being searched in this market and then build SEO strategies around this intel. With this wealth of information, we were able to create ad groups that were 10x more relevant to local users.
Within 30 days, Salazar Veterinary Hospital began having fully booked days at their practice.